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FC Barcelona hired, with a total cost of approximately one million euros, a company specialized in online reputation that He had social media accounts that attacked players, former players of the club and Bartomeu’s rivals for the presidency, in addition to extolling the figure of the current top president of the Barça club.

An information disseminated by the SER chain and that the club flatly denied, although on Monday night the station published the evidence on which its exclusive is based.

Is about a 36-page report showing detailed metrics of the impact on social networks of some of the Facebook pages and Twitter accounts that they had spread messages against the Barça environment, including banners of the current squad such as Messi or Piqué, or former players such as Xavi, who were affected by not having accepted the club’s offer to replace Valverde.

Also, in the extensive report Josep María Bartomeu’s reputation is thoroughly analyzed in social networks, especially on Twitter, and tweets are cited for and against the president.

The company has closed its accounts

At the moment, Barça has not expanded its version in this regard. In addition to disseminating the report, the SER contributed the registration of one of the pages of the conflict, created by the company i3Ventures, responsible for the actions in networks and the report, with whom the club admitted to having a bond contractual and that You have already erased all your trail on the net.


F.C. Barcelona Sport

F.C. Barcelona Sport News

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